Privacy Policy

Effective Date: March 13, 2026
Last Updated: March 13, 2026

Entraca (“Entraca,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the information you share with us. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit Entraca.com or otherwise interact with our website, forms, communications, and related services (collectively, the “Site”).

By using the Site, you agree to the practices described in this Privacy Policy.

1. Who We Are

Entraca is a Texas-based software development and consulting company.

2. Information We Collect

We may collect the following categories of information.

Information You Provide Directly

We may collect information that you voluntarily provide through contact forms, consultation requests, service inquiries, or other communications, including:

• name
• compay name
• job title
• email address
• phone number
• project details or business needs
• budget or timeline information

Information Collected Automatically

When you visit the Site, we may automatically collect certain information about your device and usage, such as:

• IP address
• browser type and version
• device type
• operating system
• pages viewed
• referring URLs
• dates and times of visits
• clicks and general site interaction data
• cookie and similar technology data

Google Analytics

We use Google Analytics to help us understand website traffic and usage patterns.

Text message and phone communications

If you provide your phone number to us, we may collect and use:

• phone number
• text message content
• call-related communications information
• delivery information
• response history
• communication logs
• related metadata needed to send, receive, and manage business communications

3. How We Use Information

We may use personal information to:

• respond to inquiries, consultation requests, and service discussions
• communicate with you about requested services or business conversations
• provide, maintain, and improve the Site
• understand website usage and performance
• manage leads and customer relationships
• communicate by phone and SMS regarding customer service, scheduling, service discussions, project coordination, operational matters, and other non-marketing business communications
• protect the security and integrity of the Site
• detect, prevent, and investigate fraud, misuse, or other harmful activity
• comply with legal obligations and enforce our rights

We do not use the Site to send marketing email campaigns or newsletters.

We do not use SMS for marketing campaigns or promotional text messaging.

4. Cookies and Similar Technologies

We may use cookies and similar technologies to operate the Site, remember preferences, measure traffic, and improve performance.

Because we use Google Analytics, certain cookies or similar tracking technologies may be used to measure visitor interactions with the Site.

5. Communications Providers and SMS

We may use third-party communications providers, including Twilio and Zoom Phone, to place calls and send or receive SMS or similar business communications. These providers may process phone numbers, message content, delivery status, response data, and related messaging or call metadata on our behalf in order to provide communications functionality. Zoom Phone officially supports calling and SMS features, and Twilio provides SMS messaging tools for business use.  

Message frequency may vary. Message and data rates may apply depending on your mobile carrier and plan.

You may opt out of non-essential text messages by replying STOP where supported, or by contacting us directly. Opting out may limit our ability to provide certain updates by text.

6. How We Disclose Information

We may disclose personal information to:

• service providers that help us host, maintain, secure, or improve the Site
• analytics, communications, and website-support providers, including Google Analytics, Twilio, and Zoom Phone
• professional advisors such as attorneys, accountants, insurers, and auditors
• government authorities or regulators where required by law or legal process
• business partners or transaction counterparties in connection with a merger, acquisition, financing, reorganization, or sale of assets

We do not sell personal information for monetary consideration.

We do not share personal information for cross-context behavioral advertising unless expressly disclosed elsewhere.

We do not send marketing emails from the Site.

We do not collect resumes, employment applications, or recruiting submissions through the Site.

7. Data Retention

We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:

• respond to inquiries and maintain business records
• manage client and prospect relationships
• comply with legal, tax, accounting, and regulatory obligations
• resolve disputes and enforce agreements
• protect the security and integrity of the Site and our business

8. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, disclosure, alteration, or destruction.

9. Your Privacy Rights

Depending on your location and applicable law, you may have certain rights regarding your personal information, which may include the right to:

• confirm whether we process your personal information
• access your personal information
• correct inaccuracies in your personal information
• delete your personal information
• obtain a portable copy of certain personal information
• opt out of certain processing activities where applicable

To exercise a privacy request, contact us at:
privacy@entraca.com
or
Entraca LLC
12800 Westridge Blvd, Ste 167
Frisco, TX 75035

If we deny your request, you may appeal by emailing privacy@entraca.com with the subject line Privacy Appeal.

10. Children’s Privacy

The Site is intended for business and professional audiences and is not directed to children under 13.

11. Third-Party Links

The Site may contain links to third-party websites or services. We are not responsible for the privacy, security, or content practices of third parties.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will post the revised version on this page and update the “Last Updated” date.

13. Contact Us

If you have questions about this Privacy Policy or would like to make a privacy-related request, contact us at:
Entraca LLC
12800 Westridge Blvd, Ste 167
Frisco, TX 75035privacy@entraca.com