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Solving What Matters

Purpose-Driven Software. Tailored Innovation. Trusted Expertise.

Entraca is a McKinney, Texas–based technology company with two focused divisions: Product Development and AppPros. We create high-impact software and custom solutions that streamline operations, modernize workflows, and solve real business problems using technology, cloud systems, and AI-driven tools.

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our Divisions

Two teams. One Mission.

Entraca operates through two focused divisions: Product Development, which builds and supports proprietary cloud-based applications, and AppPros, our full-service custom software and AI development team. Together, they deliver solutions that streamline operations, modernize workflows, and solve real business challenges.

Product Development
We build, fund, and support proprietary cloud-based apps for commercial use.
Our Products
IronTrac, Strong, and AssetPing deliver scalable, cloud-based asset tools.
App Pros
Our full-service custom software division offering end-to-end development and consulting services.
AI + Consulting
Custom AI applications, technology audits, MVP planning, and digital transformation roadmaps.
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IronTrac

Manage flow-iron assets, inspections, and utilization with mobile access and real-time dashboards. AI flags maintenance and predicts asset life.

IronTrac Strong

Windows app that replaces Barton chart recorders for pressure testing. Data is captured, cloud-backed, and shareable; AI aids alerts and evaluation.

AssetPing (coming Soon)

Multi-industry asset tracking and maintenance via QR, RFID, NFC, or Geo. Smart scheduling, field visibility, and AI lifecycle insights.

Product Development

Scalable Platforms For Field & Asset Teams

Subscription-based software built to streamline operations, ready for the field, mobile, and AI-powered.

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Dashboards & Cloud Sharing

Monitor assets in real time, stay compliant, and share data securely with your team.

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Field-Ready & AI-Powered

Manage operations on the go and get smart alerts that predict maintenance and extend asset life.

AppPros Custom Software & AI

Tailored Development for Real-World Operations

AppPros is Entraca’s custom software division, building scalable applications and AI-driven solutions for businesses across industries.

End-to-End Development

Full-stack web, mobile, and backend development with custom workflows, robust system integrations, and scalable SaaS platforms.

AI & Intelligent Design

Custom AI applications (OpenAI, TensorFlow, Azure), smart automation, and UI/UX interfaces built for field and enterprise users.

Consulting Services

Strategic Guidance to Move your Business Forward

AppPros partners with businesses to make technology decisions clear, actionable, and aligned with long-term growth.

01
Technology & Architecture Audits

Uncover gaps in performance, security, and scalability, and surface opportunities to strengthen your systems before you invest.

02
Build vs. Buy Assessments

Compare custom development with off-the-shelf solutions to choose the most cost-effective, future-proof approach.

03
MVP & Product Planning

Prioritize features, define a clear roadmap, and create a launch plan that balances speed and flexibility for growth.

04
Tool & Vendor Selection

Evaluate and recommend the right platforms, vendors, and integrations to support today’s needs and tomorrow’s scale.

Tech Stack

Modern, Scalable and Ready for what's next

Entraca engineers build on a future-proof technology foundation designed for performance and growth.

Built For Growth

A flexible stack that supports everything from first launch to full-scale enterprise rollouts.

Integration-Ready

Connects seamlessly with existing tools and data to speed up adoption and results.

Our Mission

Tech That Moves Business Forward

We help companies solve real-world problems through technology—delivering platforms, custom applications, and expert consulting that boost productivity and bring clarity to complex operations.

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Why Choose Entraca?

Trusted by Teams Who Need Technology That Works in the Real World

From SaaS platforms to custom AI tools, organizations across industries rely on Entraca for smart, scalable technology that works.

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“Entraca didn’t just take requirements and disappear. They helped us figure out what we actually needed, and then delivered on it”.

Anita
Director of Operations, Logistics
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“They understood the compliance side of our business better than most vendors we’ve worked with. That alone saved us time.”

Leo
Field Services Manager
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“I was skeptical about integrating with our legacy systems, but they pulled it off without disrupting our workflow.”

Jeff
IT Director, Manufacturing
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“We needed help evaluating whether to build or buy. Their consulting gave us the clarity we needed to move forward with confidence.”

Grace
VP, Strategic Projects
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“Their team moved fast and didn’t cut corners. The backend is clean, the UI is intuitive, and it works like it should.”

Chris
Senior Software Engineer
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“We rolled out IronTrac across multiple sites and saw immediate improvements in reporting and visibility.”

Sonia
Asset Supervisor
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“Having a U.S.-based engineering team who actually answers your questions in plain English? Huge win.”

Kim
Manager, Industrial Services
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“Entraca handled both our off-the-shelf product and the custom extensions we needed. They were responsive and efficient. We are very happy.”

John
Technical Product Manager
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“We were skeptical about AI, but the way Entraca implemented it now handles our maintenance alerts automatically and keeps downtime low.”

Paul
Maintenance & Compliance Lead
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“We needed help evaluating whether to build or buy. Their consulting gave us the clarity we needed to move forward with confidence.”

Grace
VP, Strategic Projects
imageimageimageimageimage

“Their team moved fast and didn’t cut corners. The backend is clean, the UI is intuitive, and it works like it should.”

Chris
Senior Software Engineer
imageimageimageimageimage

“We rolled out IronTrac across multiple sites and saw immediate improvements in reporting and visibility.”

Sonia
Asset Supervisor
imageimageimageimageimage

“Having a U.S.-based engineering team who actually answers your questions in plain English? Huge win.”

Kim
Manager, Industrial Services
imageimageimageimageimage

“Entraca handled both our off-the-shelf product and the custom extensions we needed. They were responsive and efficient. We are very happy.”

John
Technical Product Manager
imageimageimageimageimage

“We were skeptical about AI, but the way Entraca implemented it now handles our maintenance alerts automatically and keeps downtime low.”

Paul
Maintenance & Compliance Lead
imageimageimageimageimage

“Entraca didn’t just take requirements and disappear. They helped us figure out what we actually needed, and then delivered on it”.

Anita
Director of Operations, Logistics
imageimageimageimageimage

“They understood the compliance side of our business better than most vendors we’ve worked with. That alone saved us time.”

Leo
Field Services Manager
imageimageimageimageimage

“I was skeptical about integrating with our legacy systems, but they pulled it off without disrupting our workflow.”

Jeff
IT Director, Manufacturing
imageimageimageimageimage

“Having a U.S.-based engineering team who actually answers your questions in plain English? Huge win.”

Kim
Manager, Industrial Services
imageimageimageimageimage

“Entraca handled both our off-the-shelf product and the custom extensions we needed. They were responsive and efficient. We are very happy.”

John
Technical Product Manager
imageimageimageimageimage

“We were skeptical about AI, but the way Entraca implemented it now handles our maintenance alerts automatically and keeps downtime low.”

Paul
Maintenance & Compliance Lead
imageimageimageimageimage

“Entraca didn’t just take requirements and disappear. They helped us figure out what we actually needed, and then delivered on it”.

Anita
Director of Operations, Logistics
imageimageimageimageimage

“They understood the compliance side of our business better than most vendors we’ve worked with. That alone saved us time.”

Leo
Field Services Manager
imageimageimageimageimage

“I was skeptical about integrating with our legacy systems, but they pulled it off without disrupting our workflow.”

Jeff
IT Director, Manufacturing
imageimageimageimageimage

“We needed help evaluating whether to build or buy. Their consulting gave us the clarity we needed to move forward with confidence.”

Grace
VP, Strategic Projects
imageimageimageimageimage

“Their team moved fast and didn’t cut corners. The backend is clean, the UI is intuitive, and it works like it should.”

Chris
Senior Software Engineer
imageimageimageimageimage

“We rolled out IronTrac across multiple sites and saw immediate improvements in reporting and visibility.”

Sonia
Asset Supervisor

Let's Build What's Next

Whether you're launching a product, transforming operations, or modernizing legacy systems—Entraca and AppPros are your partners in progress.